Effective Date of Privacy Statement: September 1, 2015

Our Privacy Policy applies to the use of the Services (as defined below), including by customers and other persons. Except as otherwise indicated, customers and other persons using the Services are individually and collectively referred to as “you”, “your” or “Customer”, and Knucklebones and its subsidiaries and affiliates are referred to as, "Knucklebones", "we", "us" and "our."

Our Internet-based services including, but not limited to, Web site (www.knucklebones.us), our mobile application blog and newsletters are committed to implementing policies and procedures designed to protect your privacy and security, in addition to providing you with the best possible online experience. Stated below you’ll learn what kinds of information we gather from and about you, how this information is used, shared and safeguarded, and how you can control its use. In order to offer various products and services to our Customers, Knucklebones needs to collect certain information as described in this Privacy Policy.

We do not have any affiliated independent third party people/organizations/companies acquiring personally identifying customer data through our Website, mobile application or blog.  Collected data will never be used to or be made available to Third Parties for the following purposes:

• Credit eligibility;
• Employment eligibility;
• Insurance eligibility, underwriting, and pricing;
• Health treatment eligibility;
• Providing targeted marketing to children under age 13; and
• Targeting or marketing to children under age 18 if such advertising contains content not reasonably appropriate for this age group.

Knucklebones acknowledges and adheres to the expectations of TRUSTe and is certified by the U.S. – E.U. Safe Harbor framework as set forth by the U.S. Department of Commerce’s International Trade Administration (ITA) regarding the collection, use, and retention of personal data from European Union member countries. To view Knucklebones’s certification, please visit https://safeharbor.export.gov/list.aspx.

In conjunction with this Privacy Policy, you should also review our Terms of Use for a more complete understanding of the rules governing our Services. Click here for information on Internet safety and security from the Federal Trade Commission.

INFORMATION WE COLLECT FROM YOU

Information we collect from you will vary, depending on how you use the Services and information you may choose to provide to us (whether through email, phone, internet or otherwise).

Personal Information: We may require Customers who use our Services and/or purchase products through our Services to give us personally identifiable information (“Personal Information”). Personal Information is individually identifiable information about you that we collect online, including, but not limited to, your full name, a user name and password, email address, phone number, physical address, financial information, and your credit card information and other billing information. Information in a form that (a) is aggregated with other information, (b) anonymized, or (c) is otherwise is detached, combined, organized, segmented, modified or processed, in each case so as not to be reasonably capable of being associated with you, will not be considered Personal Information, and will not be restricted by this Privacy Policy as to use, sharing or otherwise. You can choose not to provide us with Personal Information, but then you may not be able to fully take advantage of certain features of our services and we may not be able to provide you with certain requested information, products and/or Services.

If you create an account using your login from a third party service, like Facebook or Twitter, we will access and collect the information that your privacy settings on that third party service permits us to access so that we can create your account for you. We will also collect the contact information of your friends, if you choose to connect your contacts and address book information with your account, so that you can connect with your friends when you use our Services.

Automatic Collection of Information: Like many Web sites on the Internet, we automatically track certain information about you as you visit and use our Services to help us (i) better understand, improve and modify the Services, (ii) better understand how the Services are used and experienced, and (iii) better understand how we can enhance your or others overall experience on one or more of the Services, including providing advertising and other information that is relevant to you. This tracked or automatically gathered information may include, among other things, your computer’s IP address (Internet Protocol address), browser type, the URLs and pages on the Services you’ve visited, sections of or content on pages on the Services on which you click or in which you are interested, the number of times you visit each page on the Services, what downloads and/or search queries you have made, and how long you spent on particular sections of the Services and on the Services generally. This automatically gathered data includes information provided through the use of "cookies", log files and “clear GIFs” (described in more detail below).

Information from Cookies: When you visit our Services, we may send a small file to your computer (a “cookie”) which is stored there so that we can recognize your computer as a unique machine the next time you visit the Services, and which also enables us to, among other things, to tailor the Services to yours and other users’ needs. You are always free to decline any cookies we use if your Internet browser permits. However, please note that by declining cookies, certain functionalities of the Services will not be available to you, including that you will not be able to establish a shopping cart session or make a purchase online through the Services.

HOW YOUR INFORMATION IS USED AND SHARED

The use and sharing of information about you depends on the context in which it is collected. Please see the categories below that relate to the features and functionality of the Services that you wish to utilize.

Personal Information: We may share the Personal Information we collect from you only with your consent, as otherwise outlined in this Privacy Policy, or under the following circumstances:

User-Requested Services and Information: For information, features, products and services offered and/or provided by the Services, the information you submit is used by us to provide the information, feature, product or service you've requested, including being used for internal purposes such as tracking your order, analyzing your preferences, and noting trends and statistics. We may also share this information with others, but Personal Information will be shared by us only to fulfill your request or to facilitate your use of the information, features, products or services, or as otherwise outlined in this Privacy Policy. When sharing Personal Information in such a manner, we may also share your Internet Protocol (IP) address. In addition, we may use and share any registration information that you submit as described in the “Registration Information” section below.

We may use other companies and individuals (1) to perform supporting functions for the various tools, functionality, information, products and services offered on or through our Services on our behalf, (2) to perform or support various tasks or initiatives instrumental to the business of, or related to operating or improving, the Services or (3) to assist us in testing, maintaining or improving the features, content or effectiveness of the Services or in performing research or development. These service providers (for example, credit card processing companies to bill you for goods purchased on the Services, email service providers to send out emails on our behalf, etc.) may be permitted to receive and use information collected from you or for internal purposes on an aggregated and/or anonymous basis (where you cannot be personally identified), but will not be authorized by us to use Personal Information for any other purpose other than in connection with performing the support functions for Knucklebones or such other tasks, initiatives or assistance for Knucklebones.

User-Initiated Communication: From time to time, portions of the Service(s) may enable you to send email and other types of messages to us and to participate in blogs and other discussion groups. All such emails, comments and messages, and all such postings to blogs and/or discussion groups, become our property once you submit them (please see our Terms of Use for more details on this). Your Internet Protocol (IP) address may be included in any email that you send, whether to us or to third parties. Whenever you choose to initiate these kinds of communication with us, or anyone else, you may be contacted in return. Also, remember that our Services and blogs are open to the public, and, therefore, your postings can be seen by anyone and are therefore not protected by us or any other entity. Please use your own discretion when deciding whether and what to post and whom to contact. We reserve the right, in our sole discretion, to edit or delete postings from our Services, blogs, and discussion groups. This reservation of rights shall not under any circumstances obligate us to conduct such edits or deletions, nor shall it cause us to be liable for any such edits or deletions. To request removal of your personal information from our blog or community forum, please contact us at unsubscribe@knucklebones.us.  In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.

Protection of rights: We may release Personal Information or other information we collect from you if we believe that such action is appropriate to: (1) comply with legal requests and processes; (2) enforce the Terms of Use for the applicable Services; (3) identify, contact or bring legal action against persons or entities who are or we believe have caused or might cause injury to us or a third party; (4) defend or respond to claims brought or threatened against Knucklebones, its employees, directors, suppliers or service providers, users of the Services or others; or (5) otherwise protect or assert the rights, property, interests or personal safety of Knucklebones its employees, directors, suppliers or service providers, users of the Services or others. Any such release decisions may be made by us in our sole discretion.

Record Keeping: It may be necessary for Knucklebones to keep records of certain Personal Information you have provided to us or which we have obtained from you in accordance with this Privacy Policy for business purposes, including but not limited to for internal accounting and administration, to supply you with information about your account, to respond to inquiries, to enhance customer service and product options, to improve product performance, promotions, and special offers where you voluntarily supplied your personal details, to administer sales records, to provide information about us, our products, services and special offers, and to analyze usage on our Services.

Business or Asset transfers: We continue to develop our business and in doing so may choose to buy or sell our business or related assets. Personal Information and other information we collect from you is generally one of the assets acquired or transferred in such transactions.

Registration Information: The Personal Information you provide when you become a registered user of and create an account on one of the Services is used primarily to provide the information, features, products and/or services you purchase or request, to help us customize or enhance your or others’ online experience, and to increase the convenience of accessing new or existing tools, products and services on the Services. If applicable, this Personal Information may also be shared among the Services to make use of the Services more convenient by, for example, limiting the number of times you have to register with us. Your email address serves as a unique identifier in our record system, and together with your password, is designed to help us prevent unauthorized access to information you choose to store on the Services. The data you give us about your personal preferences and demographics (e.g., your age, ZIP code, or the like) may be used to help us offer tailored content, products, and services that we believe will be of interest to you. In addition, we may share this information, in aggregate or other protected forms (see the section entitled “Information We Collect From you: Personal Information,” above) or under confidentiality terms, with our current and/or future service providers so that either they or us can present and deliver products, functionality and services to you more effectively.

Promotions and Marketing: Unless you specify that you'd prefer not to hear from us, if you provide your email address to us (whether on the Services or on a third party Web site) for promotional or other purposes at the time of registration or otherwise, we may use this to contact you for promotional or other purposes. You may have these communications terminated and opt out at any time by clicking on the “Unsubscribe” link contained in any promotional email or contacting us at Unsubscribe@knucklebones.us. If applicable, please be aware that opting out on one of our Services does not opt you out from any of our other Services unless that option is specifically provided. Please note that despite unsubscribing from such communications, Knucklebones may still contact you in relation to your order(s), purchase(s) or any issues relating any business you conduct with Knucklebones. Please note that in certain instances, your name and/or email address may have been provided to us through our friend referral program. In this case, we may contact you via a one-time email. We store this information for the purpose of sending this one-time email and other internal purposes, including but not limited to tracking the success of our referral program. You may contact us at Privacy@knucklebones.us to request that we remove your information from our database.

Internet Protocol (IP) Address: When sharing Personal Information in accordance with this Privacy Policy, we may also share your Internet Protocol (IP) address.

Forgot Your Password?: If you forget your password for any registered area of the Services, we have an automated password recovery system, which can be accessed by following these steps: (1) click on “My Account” in the upper right corner of the Services and choose “Log In / Create”; (2) click “I forgot my password” in the “Sign In” section; (3) enter the email address you used to register previously; (4) you will receive an email titled “Knucklebones Password Assistance” at the email address you entered; (5) click on the link included in the email, which will bring up a secure web page which allows you to reset your password.

Non-personal Information:

Automatically Gathered Information: Information that is automatically gathered, including through the use of cookies (as defined above), may be shared among the Services, if applicable. It may also be shared with other third parties, including service providers and others, so that we may better understand how the Services are used, to enhance the overall experience on the Services, and otherwise in connection with our operation of the Services and conducting related business. When such information is shared with third parties, any Personal Information will be included only if first put in aggregated or other protected form (see the section entitled “Information We Collect From You: Personal Information,” above) or the third party is contractually restricted from using such Personal Information for any purpose other than in connection with the purpose for which it was shared by Knucklebones.

Social Media Features:

Our Services include social media features, such as the Facebook “Like” button. These features may collect your IP address, which page you are visiting on our Services, and may set a cookie to enable the feature to function properly. Social media features on our Services are either hosted by a third party or directly on our Services. Your interactions with these features are governed by the respective privacy policy of the company providing such feature(s).

CHILDREN’S PRIVACY

Our Services are general audience Web sites and are not directed at children under age 13. Knucklebones nor the Services do not knowingly collect any personal information from children under age 13, and if you are under the age of 13 you should not register or provide information on our Services or to Knucklebones. If you have knowledge that a child under the age of 13 has submitted Personal Information to us, please email Privacy@knucklebones.us.

HOW CAN I ACCESS AND CHANGE MY PERSONAL INFORMATION?

To view, edit or delete the Personal Information that you submitted on the Services during registration, the purchase of a product or service, or otherwise, please follow these steps: (1) click “My Account” in the upper right corner of the Services and choose “Log In / Create”; (2) fill out the “Email” and “Password” fields in the “Sign In” section, then click “Sign In”; and (3) You will then be able to modify your account settings, including your email address and/or password related to this account, addresses and credit card information (if any).

If you would like us to no longer use or share Personal Information we may gather from you to market information to you, with our agents, affiliates or other service providers, please send a request to Privacy@knucklebones.us.

However, archival or backup copies of Personal Information will not cease to exist and Knucklebones shall not be liable for any problems in this editing process.

Please keep in mind that any change you request regarding Personal Information may adversely affect or otherwise change the availability, deliverability or quality for you of information, features, products or services in which you are interested or your experience on or relating to the Services.

We will retain and use your information as may be necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

HOW IS PERSONAL INFORMATION PROTECTED?

Whenever Personal Information is stored on our computers (which may be for an indefinite period, or a more limited time based on obsolescence or other factors), that information is protected from unauthorized access or use by way of passwords or other industry-acknowledged means. In addition, servers of ours that store this information are located behind a firewall. Since certain Personal Information (such as credit card data) is especially sensitive, we take special care to keep it secure. We will only electronically transmit or ask for this information over secure Internet connections using SSL (Secure Sockets Layer) encryption and/or VPN (Virtual Private Network) encryption, each of which is an accepted standard for online security, and security keys. In addition, we require password authentication from any third parties you have authorized to receive this information. Finally, to the extent that we may ask for and will store for a period of time Personal Information consisting of your credit card number or financial information, this information will be stored on secure designated servers where access is limited to individuals in departments charged with using such information only in connection with processing your orders and/or payment for products and services purchased; provided, however, that those orders and/or payments processed by our business partners, marketing allies and/or service providers that provide or participate in providing the services or products requested or that participate in the payment processes related to such may store such information on their servers which are governed by such third party’s privacy policy and security procedures.

Of course, we appreciate your help in safeguarding the integrity of your own and others' privacy. We hope you'll use common sense whenever you disclose Personal Information over the Internet. Just as importantly, we encourage you to let us know immediately if you suspect that Personal Information you share with us is being used in any way contrary to this Privacy Policy. Finally, unfortunately no data transmission over the Internet nor any storage of information on servers or other media can be guaranteed or made to be 100% secure; and while we strive to protect Personal Information, as outlined in this Privacy Policy, we cannot promise, guarantee or warrant the complete security of information. To contact us, please send an email to Privacy@knucklebones.us.

SCOPE OF THIS PRIVACY POLICY: OUTSIDE LINKS

Be aware that our Services link to other Web sites that may collect personally identifiable information about you. This Privacy Policy applies only to the Services, and we are not responsible for the privacy practices, nor the content, associated with any linked Web sites. You should refer to the privacy policies and statements of other Web sites or contact the respective Webmasters of those Web sites to obtain information regarding their information collection, security, use and disclosure policies.

SPECIAL PROVISIONS APPLICABLE TO USERS OUTSIDE THE UNITED STATES

We strive to create a global community with consistent standards for everyone, but we also strive to respect local laws. If you are a user or non-user who interacts with Knucklebones outside the United States, you consent to having your personal data transferred to and processed in the United States.

EFFECTIVE DATE AND MODIFICATIONS

This Privacy Policy is effective as of the date first written above. We reserve the right to update, change, modify or otherwise alter this Privacy Policy at any time.  If any material changes are made to this Privacy Policy, Knucklebones will notify you by posting the revised Privacy Policy on the Services or notifying you through the Services.  Any access or use of the services by you after the changes go into effect shall constitute and be deemed your agreement to this privacy policy.  Accordingly, we encourage you to periodically review this Privacy Policy and the Services in order to keep apprised of our current privacy practices. If you do not want to be bound by this Privacy Policy, do not use or access any part of the Services.

CONTACTING US

If you have concerns about this Privacy Policy or our privacy practices in general, contact us at:
Knucklebones
Attn: Privacy Administrator
50 Terminal Street
Suite 128
Charlestown, MA 02129
Phone: 617-851-2928
Email: Privacy@knucklebones.us